Who it's For
Team Scottie can handle press relations for candidates or organizations that need to communicate their message through the media.
If you need the press to pay attention to an issue that's getting unnoticed or you need to re-frame a public debate that's veered off course, then you need a comprehensive press relations plan. If you haven't been getting the press coverage that you want and need, a new press relations strategy is in order.
What's the process?
Once we're clear on what your challenges are and the audiences that you need to influence, we'll create a comprehensive media plan.
This will include auditing press coverage of your issue, establishing a targeted press list, developing pitches, and leveraging relationships with the reporters you need.
Can you really deliver press coverage?
Yes. We've managed stories for clients in local and national outlets.
Publications include the Wall Street Journal, the New York Times, TIME, the Washington Post, POLITICO, NPR, ABC, CBS, NBC, FOX, MSNBC, CNN, Huffington Post, and more. We've worked on stories that have appeared on top TV programs, such as The Today Show, Good Morning America, and 60 Minutes.
Our work has resulted in features of clients in publications from Vogue to Mashable. We're equally comfortable holding a press conference in the middle of a highway construction scene or at a photo shoot with wardrobe stylists and makeup artists. We are voracious consumers of media and have a intimate understanding of what reporters respond to.